Tuesday, July 28, 2009

Technology as a Business Strategy

Technology is the usage and knowledge of tools, techniques, crafts, systems or methods of organization

Now a day technology has become a business strategy.When you think of business strategy, you think competitive advantage, or pricing, or promotion. But what if Technology could actually give you an advantage in growing your business?

When we talk with business owners/presidents/leaders, we ask the very simple question:

“Based on what you want to accomplish over the next few years, what are some of the strategies you will engage in to get to that vision.”

What we are looking for is how technology can actually help quicken the process from your Current Reality to your Future Reality.

One company we know told us their vision was to be the largest producer of their product in the state. In order to get there, they had to invest in infrastructure so they could grow quickly.

Fortunately for them, there were distinct advantages that technology could bring them–one of which actually helped them bring more customers - which was part of their goal.

Your business strategy can include many things–but technology just might be something that can touch other elements of strategy. Thus, it makes your path to your vision quicker and more efficient. G3 is committed to understanding what’s most important to your business and takes a future oriented approach to reaching your objectives. The bridge below helps illustrate this ideology

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